by Anupam Rastogi | Dec 1, 2022
In the early days of a startup, B2B startup founders are often building their organizational muscle on two core areas — sales and fundraising. These two feel similar in some ways, and we see many early-stage founders implicitly start to use the same tactics while...
by Anupam Rastogi | Nov 17, 2022
Are you or your company sending cold emails to prospects? Cold outreach today is a very valuable and fairly scalable channel for generating leads and interesting conversations. For startups, cold outreach — when done right — is an excellent tool. It can be...
